Harris Interactive did a survey about consumer attitudes on wearable technologies about six weeks ago, but they’re only now publishing the results. They show general interest and curiosity about wearable tech, skewing as one might expect: the younger you are, the more interested you’re likely to be, and men are significantly more interested than women. This is a pretty classic early-adopter profile.
Wristbands (46 percent interested) are more interesting than glasses (36 percent). But “some other type of wearable tech” are as interesting as wristband, suggesting that people haven’t yet seen the type of thing they’ll care about.
The degree of interest does not depend on income level — low earners are as curious as big earners. But parents of kids under 18 are markedly more interested in wearables than those without kids.
The poll was taken online (which probably skewed the result in favor of wearables) among 2,577 adults. As is usual practice, the results were weighted to bring respondents answers into line with population norms.
There’s lots of good data breakdown at the link above.
