• Home
  • Trends
  • Company News
  • Product News
  • Fashion
  • Podcast
  • Events
  • About
  • Contact
  • May 9, 2025

Wearable Tech Insider

The Inside Word on Wearables and Wearable Technology

You are here: Home / Company News / Fitbit IPO Prices at $20, Opens at $30 (Last Update)

Fitbit IPO Prices at $20, Opens at $30 (Last Update)

June 18, 2015 By Dan Rosenbaum

Tory Burch FitbitHere we go.

Fitbit was the first IPO of the Wearables Era, and it went pretty smoothly. The stock, priced at $20, hit the NYSE at a touch above $30, had a big trade at nearly $32 (making some friend of an underwriter about a $10 million profit for just existing), and then settled within a couple of pennies of $30 for the rest of the day. By 10:30 am, pretty much all the trading excitement was over.

The advance price of $20 was above even Fitbit’s revised projected range. The company raised $732 million at a valuation of $4.1 billion. When it filed its initial S-1, Fitbit said it hoped to raise $100 million. At $30, the company’s valuation is $6.15 billion, roughly that of aircraft maker Embraer, Domino’s, JetBlue, Trimble, and Madison Square Garden.

By all accounts, Fitbit is the leader in the smart band business; IDC has them far in front of everyone but the Chinese Xiaomi, which sells a $15 band, mostly in China, and Samsung. Those figures, however, run only through 1Q15, before the Apple Watch shipped.

Unlike many tech IPOs, Fitbit’s is for a profitable company; it made $131.8 million in 2014 on sales of $745.4 million. This was despite significant headwinds: the recall of its top-of-the-line tracker in 2014, and product delays that caused it to pretty much miss the last holiday season.

Note that the IPO will not affect management of the company. The Series A stock listed on the NYSE carries one vote per share; a Series B stock that’s not for sale carries 10 votes.

 

Last updated by Dan Rosenbaum on February 1, 2017.

Share this:

  • Facebook
  • Twitter
  • LinkedIn
  • Reddit
  • Email

Related

Filed Under: Company News, General News Tagged With: fitbit, ipo

← Intel Acquires Recon Instruments Camera, Less Tethering, Reportedly to Come in Apple Watch 2 →

Recent Posts

New Use Case for Apple Watch: Red Sox Stealing Signs

Fossil Debuts Two Android Wear Smartwatches

Garmin Shows Three New Fitness Bands at IFA

Fitbit Ionic: Minimal Acceptable Product?

Intel (Finally) Ditches Wearables for AR

Don’t Believe Everything You Read: Wearables Are Far From Dead

Eyes F.lashing Before Your Life

Smarty Pants: Nadi X Yoga Leggings

Rings: How Smart Can They Be?

Upskill Closes Series B Financing, But Won’t Say How Much

Stories from Health Tech Insider

  • Remote Monitoring Drives New Personalized Treatment for Chronic Breathing Problems
  • Wearable Technology Listens for Knee Damage [video]
  • New Bandages Promise Faster Healing for Stubborn Wounds
  • CVS Acquires Telehealth Service to Bring Healthcare to the Home
  • Masimo’s New Smartwatch Addresses Privacy Concerns
  • Continuous Real-Time Diagnostics On the Go [video]

Topics

2013 android android wear apple apple watch apx labs basis battery CES ces2016 CES2017 epson finance fitbit fitness fossil fuelband garmin gear glass google healthkit intel iWatch jawbone LG market research microsoft misfit MWC15 nfc nike omate omsignal pebble recon samsung smartwatch sony sports tizen vuzix withings wristware wristwear

Copyright 2016 Center Ring Media | Site by JRMC