Center Ring Media is a media sponsor of the Wearable Tech UX conference, October 1-2, 2015. This post was provided by show organizer SmithersApex.
Going Beyond the Hardware at Wearable Technology UX 2015
Moving beyond high tech glasses and activity bands, wearable technology is more intimate and expansive than ever. Today’s wearable consumer craves more interactions and experiences from their wearable devices. As the wearable industry continues to grow, Wearable Technology UX 2015 will shift the focus on the user experience, going beyond the innovations, technologies and hardware.
A taste of what you can expect
The connected generation is causing a shift in the way retailers engage with customers. Businesses must redesign every aspect of the customer experience to resonate with trend setters and create relevant, engaging and familiar environment. But how can businesses create their brand from being “liked” to “loved”? According to Jamie Bettencourt, Vice President of Premier Account Management, Experience Design and Strategy Consulting at MOOD, “a return to the fundamentals of what makes a great brand: focus, personalization, consistency and pure authenticity.” In the session titled Setting the Environment for User Experiences, Jamie will further explore the topic of creating a loveable customer experience by design.
Want to hear more? Register for Wearable Technology UX 2015 and continue these conversations and many more in Seattle this October. https://www.wearabletechnologyux.com/