Deconstructing financial documents is a particular skill, and RockHealth gets very deep on Fitbit's registration to go public. One of the major points that Fitbit avoids talking about, RockHealth notes, is anything about user engagement and churn. Because product sales have been increasing so fast, it's hard to get a handle on how fast Fitbit trackers are hitting the junk … [Read more...]
RockHealth Issues a Brilliant Digital Health Ecosystem Report
The digital health incubator RockHealth has put out a terrific hard-eyed report on the state of biosensing wearables. The core findings: The consumer market is immense but unengaged because vendors haven't defined adequate use cases. Syndicated market research reports about the size of the wearables markets are essentially all guessing. The biggest opportunities lie in … [Read more...]