• Home
  • Trends
  • Company News
  • Product News
  • Fashion
  • Podcast
  • Events
  • About
  • Contact
  • April 19, 2021

Wearable Tech Insider

The Inside Word on Wearables and Wearable Technology

You are here: Home / Trends / Deloitte Predicts $3 Billion Wearables Sales This Year

Deloitte Predicts $3 Billion Wearables Sales This Year

January 31, 2014 By Dan Rosenbaum

Deloitte is out with its near-term tech predictions, and they’re pretty enthusiastic about wearable tech. Their market experts say there will be $3 billion spent on 10 million units of wearable tech this year. They break it out like this:

  • 4 million smart glasses as at average price of $500, mostly in consumer sales.
  • 4 million fitness bands at $140, although they will not be mainstream, as their function can be duplicated by smart phones.
  • 2 million smart watches, priced between $150 and $300.

This seems significantly out of whack to us. There are, right now, something like 5000 sets of Google Glass in the wild — certainly no more than 10,000 — and their price is $1500, not 500. For that to scale by two orders of magnitude in less than half a year (no one expects Glass to ship commercially before mid-year) and for the price to drop by two thirds feels beyond the realm of reasonability.

Deloitte analysts correctly break down the fitness band market into the dedicated athletes and the casual exercisers. And it’s true that many, though by no means all, of the casual band’s functions can be duplicated by a phone. But the trend we see here is that people are favoring specific devices for specific functions. The phone, which is already a telecom device, a gaming device, a music device, and a notetaking device, is getting pretty burdened. Already, with cloud-based functions, we’re seeing the phone become a communications hub for some specialized functions. We don’t think that everyone will be using fitness bands, but there’ll be lots more of those than glassware this year.

Also, Deloitte thinks that people don’t wear watches anymore. We think that’s been the trend, but we’re seeing some reverse of that. It’s a pain to dig your phone out whenever you want a time check, and people are figuring that out. There are a lot of reasons that smart watches aren’t quite there yet — like much wearable tech, they don’t actually do much — but we expect that will start to change in 2014.

So Deloitte’s $3 billion number may be right. But the distribution of markets is way off.

If you want to see the analysts say this stuff with a straight face, there’s a video:

[youtube http://www.youtube.com/watch?v=_7am0fnBiQg]

 

Last updated by Dan Rosenbaum on February 18, 2014.

Share this:

  • Facebook
  • Twitter
  • LinkedIn
  • Reddit
  • Google
  • Email

Related

Filed Under: Trends Tagged With: 2014, analysts, deloitte, predictions

← Glass Gets Frames, Prescription Lenses Plastic Logic White Paper: Flexibles Will Be the Killer Tech →

Subscribe To Our Weekly Newsletter

Subscribe now to the Wearable Tech Insider's weekly news blast. You'll get links to the top half-dozen stories in the world of wearable tech, optimized for quick reading. It's the best way to read the Wearable Tech Insider; it's free and you can change your mind any time. And, of course, we'll never sell your name or e-mail address...

Search This Site

Recent Posts

New Use Case for Apple Watch: Red Sox Stealing Signs

Fossil Debuts Two Android Wear Smartwatches

Garmin Shows Three New Fitness Bands at IFA

Fitbit Ionic: Minimal Acceptable Product?

Intel (Finally) Ditches Wearables for AR

Don’t Believe Everything You Read: Wearables Are Far From Dead

Eyes F.lashing Before Your Life

Smarty Pants: Nadi X Yoga Leggings

Rings: How Smart Can They Be?

Upskill Closes Series B Financing, But Won’t Say How Much

Stories from Health Tech Insider

  • Sticker Detects Cystic Fibrosis from a Baby’s Sweat [video]
  • Free Power from a Flexible Patch
  • Non-Contact Vital Signs Monitoring System Now Has FDA Clearance
  • Digital Health Packages Help Chronic Patients Make Lifestyle Changes
  • This Exoskeleton Knee-Brace Made Us Break The Rules [video]
  • For Facebook’s Neural Interface, It’s All in the Wrist [video]

Topics

2013 android android wear apple apple watch apx labs basis battery CES ces2016 CES2017 epson finance fitbit fitness fossil fuelband garmin gear glass google healthkit intel iWatch jawbone LG market research microsoft misfit MWC15 nfc nike omate omsignal pebble recon samsung smartwatch sony sports tizen vuzix withings wristware wristwear

Sign up for Wearable Tech Insider

First name
Last name
* = required field

powered by MailChimp!

Subscribe now to the Wearable Tech Insider's weekly news blast. You'll get links to the top half-dozen stories in the world of wearable tech, optimized for quick reading. It's the best way to read the Wearable Tech Insider; it's free and you can change your mind any time. And, of course, we'll never sell your name or e-mail address...

Made in New York
Wearable Tech Insider is proud to be Made in NY.

All text © 2015 Center Ring Media

Privacy Policy

Center Ring Media Sites

Wearable Tech Insider
Seniortech Insider
Health Tech Insider

Copyright 2016 Center Ring Media | Site by JRMC

loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.