The gang at Cuff just launched some fashion-oriented tech gear that’s both functional and attractive. What a concept — and they pull it off well.
The collection consists of five bracelets, a key chain, a sports bracelet, and two pendant necklaces. All of them contain a small piece of electronics called a CuffLink. Prices range from $30 to $120, and the CuffLink can be moved from on piece of jewelry to another.
When a piece of Cuff gear is pressed in the right way, the CuffLink is activated, causing your phone to call a preset list of phone numbers and send texts with your GPS location. If someone in your network is also wearing Cuff jewelry, it will vibrate when it gets an alert.
Attractive stuff, and a well-thought-out service. They expect to start shipping this fall.