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You are here: Home / Trends / Crowdfunding Wearables Isn’t a Good Way to VC’s Hearts, Techcrunch Finds

Crowdfunding Wearables Isn’t a Good Way to VC’s Hearts, Techcrunch Finds

September 22, 2014 By Dan Rosenbaum

There are been some extraordinarily successful crowdfunded wearable projects, it’s true. Pebble and Omate are famous for raising more than $1 million each and going on to commercial success. But an analysis on TechCrunch indicates that only 23 percent of venture-funded wearables companies got their start in crowdfunding — and only 19 wearables companies that crowd-raised more than $100,000 also became venture backed.

That hardly means that VCs aren’t interested in the space. For every dollar crowdfunded in wearables, VCs have put $11 in — just not in the companies that have gone the crowd route. In the 82 companies in the CrunchBase database, VCs have invested $483 million.

Both consumers and VCs are interested in wrist devices, putting 32 percent of their money there. But where only 9 percent of consumer dollars have gone to body devices (stuff like clothing and body-worn cameras), 26 percent of VC money has gone into the segment.

It’s an interesting breakdown, worth reading if you’re thinking of starting a company or just like following the money.

 

Last updated by Dan Rosenbaum on September 30, 2014.

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Filed Under: Trends Tagged With: crowdfuncing, funding, techcrunch

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