The water-resistant (1 meter for 30 minutes) Grip uses a curved 1.8-inch PAMOLED display and will last more than two days using normal tracking tools. When the integrated GPS is turned on, battery life drops to five hours.
UnderArmour has become a significant player in the fitness tracker market, having recently bought about 100 million users of MyFitnessPal and Endomondo.
It’ll be available in the spring, HTC said. No pricing was announced.