A fashion designer at Google's annual I/O developer conference? Inconceivable. But with the unveiling of Project Jacquard, Google's touch-enabled material, it suddenly makes sense that Paul Dillinger, Levi Strauss’s head of global product innovation. could be seen wandering amidst developers. After all, the world of apps and fashion are about to collide, and Levi's will be … [Read more...]
Google’s Project Jacquard Transforms Clothing Into Wearables
Dr. Ivan Poupyrev is part of Google’s secretive ATAP division, a team of Googlers tasked with making the stuff of science fiction reality. Take Project Jacquard, introduced by Poupyrev not at Google I/O's 2015 keynote but rather at an under-the-radar standing-room-only session on the second day of the conference. Project Jacquard won't fly under the radar anymore. It was one … [Read more...]