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Wearable Tech Insider

The Inside Word on Wearables and Wearable Technology

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Who Buys Wearables? The Rich and the Young

March 25, 2014 By Dan Rosenbaum

Who Buys Wearables? The Rich and the Young

Nielsen is out with its latest survey about who's interested in wearable technology. Not a ton of surprises: 16 percent of Americans own some kind of wearable tech gear, and half of them are between 18 and 34 years old.  Seventy-five percent of them say they're "early adopters, and almost 30 percent make more than $100,000 a year. Fitness bands (61 percent) were the most … [Read more...]

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