Pebble CEO Eric Migicovsky gave an exclusive interview to The Verge, in which he said that his company has sold 1,000,000 watches, and that 2015 will bring new products and a new software platform.
Pebble’s in a pretty difficult spot. It more or less pioneered the notification device use case for wearables, and but saw Google wield its sharp elbows in the market with Android Wear and Apple cast a very long shadow into the segment without actually shipping anything. For all that, 2014 could have been vastly worse for Pebble; its price-cutting and expansion of its devices’ functionality has apparently spurred sales, and there are still fewer hardware players using Android Wear than most people expected.
But now, Migicovsky is saying his new software platform so that the focus won’t be on apps, although apps will continue to exist — a good thing, since there are now more than 25,000 independent Pebble developers and there is nothing quite so angry as a developer community scorned. “We’ve found a new framework to use as an interaction model on the watch,” he told The Verge, a bit opaquely.
No further details, so we’ll just have to wait.